Can-am-01-01.png
 
 

Can-am

Team project aimed at creating an integrated campaign to showcase the unique technology Can-Am offers on its line of off-road vehicles.

Art direction: Colton Evers & Emma Walls

Copy Writing: Hope Thomas

Award: Gold Scady (Ambient Advertising)

 
 

Ambient Bus Shelter

 
 
 
 
 
 

Second Ambient Bus Shelter

 
 
 
 
 
 

Escalator Posters

 
 

Bottom of Escalator

 

Top of Escalator

 

UBER

Ubers get upgraded with AR windows and the ability to avoid traffic thanks to a Can-Am plug-in.

 
 

PRINT

Instead of traditional print, the corners of magazines would be doodled on to look as if someone was dreaming of riding their Can-Am, creating an interactive flip-book effect.