Can-am
Team project aimed at creating an integrated campaign to showcase the unique technology Can-Am offers on its line of off-road vehicles.
Art direction: Colton Evers & Emma Walls
Copy Writing: Hope Thomas
Award: Gold Scady (Ambient Advertising)
Ambient Bus Shelter
Second Ambient Bus Shelter
Escalator Posters
Bottom of Escalator
Top of Escalator
UBER
Ubers get upgraded with AR windows and the ability to avoid traffic thanks to a Can-Am plug-in.
Instead of traditional print, the corners of magazines would be doodled on to look as if someone was dreaming of riding their Can-Am, creating an interactive flip-book effect.